From Old Spandex to Fresh Fibers: How the J. Crew X Supercircle Recycling Loop Works

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Retail apparel takebacks have a mixed track record. For over a decade, high-street brands offered collection bins that funneled clothes into export markets or regional incinerators, largely because brands lacked visibility past the collection bin. The table below outlines how the J.Crew and SuperCircle platform compares to standard legacy recycling programs across operations, technology, and materials.